What is SLAM?
SLAM is an accelerated sales leadership mastermind for businesses that depend on recurring revenue. You’ll experience world-class learning and coaching in an luxurious and intimate setting with a small group of industry peers. It’s an intensive learning experience over the course of two long days. All food, beverages and snacks will be provided through our fully stocked kitchen.
TUES APRIL 24
- Developing your recurring revenue growth model
- Creating your growth formulas
- Developing the sales metrics for your growth model
- Designing dashboards to drive your business
- Building a performance-driven sales culture
- Customer-centric selling vs. activity-driven selling
- How to forecast
- How to manage your board
WED APRIL 25
- Designing a sales organization
- Effectively defining roles and responsibilities
- Identifying and hiring better sales candidates
- On-boarding to optimize sales readiness
- Building the winning sales habits of top performers
- Manage, coach and mentor your sales team
- Creating an effective lead development plan
- Productive customers success methodologies
THURS APRIL 26 – Optional
- Field Trips: Visits on-site to SaaS companies implementing WBD blueprints
- Participants will have choice of companies to visit.
Break the learning curve
While there is no substitute for experience, VPs of Sales will leave this program with a blueprint for success that would otherwise take years to learn on their own.
Amp up sales effectiveness
VPs will leave the program with absolute clarity about what they need to do each and every day to hit their targets and scale their teams.
Accelerate management maturity
This program will transform VPs into leaders who understand how to hire, manage, coach and develop the capabilities of their teams. And how to work with their executive team and board
Shared Sales Wisdom
VPs will exit the program with a detailed understanding of key elements of sales: how to segment markets and create different go -to-market strategies from selling in the SMB market to penetrating the Enterprise market.
A New Network of Industry Leaders
VPs will be part of an ongoing community of like-minded high-performing peers that they can rely on for advice, support and to share best-practices.
SKILLS & KNOWLEDGE
YOU WILL GAIN
- Develop a growth model across customer tiers
- Design and implement a data driven organization
- Build a performance driven sales culture that drives growth
- Hire and scale a customer-centric sales team
- Effectively manage, coach and mentor your team
- Confidently manage and present to your board
ACCESS TO COMPREHENSIVE RESOURCES
The SLAM-Kit includes the best of the Winning By Design and Zero-Time Selling resources, based on working with hundreds of companies over the past years. It will include a design kit to help create design a high performing rapid growth sales organization with a winning strategy.
- Blueprints for a SaaS Sales Organization
- Interactive design templates and examples
- Research Paper on the Science of Sales
- Design Blueprints to design your own sales team
- Library of books to develop the sales team
- Implementation textbooks to kick-start your team
- Textbook 1 for the SDR: How to Prospect
- Textbook 2 for the AE: How to Win
- Textbook 3 for the AM: How to Grow